…built deep, we wrote and published a very deep knowledge base on tarot and continue to expand on it.

We then wanted to add some free value, we took an AI, trained it at home over months to make sure that it could give safe, reliable readings ONLY using our interpretation of the readings, then we moved it to the cloud and connected it to the site service. This meant that customers could CHOOSE… they could have the hand mapped static readings from the original texts, or they could use our own AI that we created for the readings, still giving 1 free reading per day.

Speaking with people interested in tarot, we uncovered a desire for journalling, so we added that in too!

Every day is a new content day.

Upcoming is

…A navigation overhaul

…More Wellbeing content

…Wellbeing quizzes

…A full Tarot School

We would welcome your visit:
https://78paths.com/

We started with

… a desire to create a friendly, accessible space online for tarot and Wellbeing. We looked at the market and saw site after site charge large sums of money, sometimes with predatory ‘second currency’ components. The sites used static reading lookups but were charging £20+ for customers to see those static lookups.

We first spent many months trawling through and cataloging the static readings from original texts, we wanted everything we did to be based on solid ground.

We then wanted to be different from other sites on free readings. We found barely any truely free accessible readings, many sites offer a free reading but it’s hidden behind a ‘we collect then sell your data’ login, then use your email to hound you to come back. We built out our readings to be truly free… no login required. We added a subscription to expand out to 3 card readings, 3 card extended, celtic cross, relationship, decision and career readings.

Next came the valuable content, we setup tarot knowledge and Wellbeing information on 3 pillars, Articles, Blogs and Calendar readings, all free.

Last part of our launch was to share daily videos which give tarot information in a fun shareable way through social media channels

Then we